About the company
Lithia Motors, founded in 1946, has come a long way since its inception as a small dealership in Medford, Oregon. Over the years, the company has grown to become the largest auto dealer in the United States. With its relentless focus on expansion and a customer-centric approach, Lithia Motors has firmly established itself as a trusted retailer of new and used vehicles and related services. As of the year-end 2022, Lithia Motors operates approximately 350 stores globally, offering customers an extensive selection of over 45 vehicle brands. Their presence spans across 28 U.S. states, and in a bold move, the company expanded its operations to Canada in mid-2021 by acquiring Pfaff Automotive. This strategic move allowed Lithia Motors to enter a new market and tap into fresh opportunities, further solidifying its position as a leader in the industry. Not content with just one international expansion, Lithia Motors continued to make waves by acquiring Jardine in the United Kingdom in 2023. This foray into the UK market marked an exciting milestone for the company, demonstrating its ambition to grow and thrive on a global scale. With a strong track record of successful acquisitions, Lithia Motors has proven its ability to identify new market opportunities and integrate acquired businesses seamlessly into its operations. The company's expansion strategy has primarily revolved around acquiring dealerships in smaller regional markets. By strategically targeting these markets, Lithia Motors has been able to penetrate areas with less competition, allowing for accelerated growth and increased market share. However, as the company continues on its growth trajectory, it now seeks to expand its presence in any part of the United States, indicating a broader focus on capturing opportunities wherever they may arise. Lithia Motors' financial performance reflects its success in the industry. In 2022, the company reported annual revenue of $28.2 billion. With their ever-expanding operations and strong market position, Lithia Motors envisions the potential for even further growth. They project that annual revenue could surpass $50 billion by 2025, a testament to their ambition and confidence in their ability to deliver value to customers. While the sale of new cars accounted for approximately 46% of Lithia Motors' total revenue in 2022, the company understands the importance of diversification. As the automotive industry continues to evolve, Lithia Motors recognizes the need to adapt and cater to changing consumer preferences. The company has made significant investments in pre-owned vehicles and related services, ensuring that they can meet the needs and demands of a wide range of customers. Lithia Motors' success can be attributed to its commitment to excellence and its drive to provide exceptional customer service. The company's customer-centric approach places the needs and satisfaction of their clients at the forefront of their operations. Through their extensive network of stores, Lithia Motors aims to deliver a seamless and enjoyable customer experience, making the process of buying and maintaining vehicles as smooth as possible. In conclusion, Lithia Motors has leveraged its decades of experience, strategic acquisitions, and unwavering commitment to customer satisfaction to become the largest auto dealer in the United States. With its expanding global footprint, impressive revenue growth, and a focus on diversification, Lithia Motors is well-positioned to continue its success story for years to come.
Website: https://www.lithia.com
Data updated: June 2, 2026
